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Advertising old fashioned camping holidays

Posted on 04 December 2008 by Dan Johnson

Thanks for your feedback on our advert designs. Your comments led to the first ever discussion about siblu on Flickr. Okay it was small, but very exciting for me. In time, we are hoping to build a community where people will converse about all things France, swap ideas, ask questions…

Our blog, Flickr, they’re our first small steps.

Hopefully you’ll see our new siblu adverts in January, when they launch. We’re trying to challenge the dated preconceptions lots of people have about holiday parcs, hence the headline:
- ‘Fancy an old fashioned camping holiday?’
- ‘No?’
- ‘Perfect’

We think that more people will look to camping and holiday parcs next year. The economic situation will mean that they want to find ways of spending less and holiday parcs always score well on that front.

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